Mooncake Packaging is going through an evolutionary phase

Year by year, competition for the best mooncake flavour and packaging  is in the air as early right after Lunar New Year. Being the top most celebrated Chinese culture, it is definitely a time to display gifting generosity and family bonding .

Mooncake packaging in Singapore has come a long way since the seventies. Confectioneries dominated the industry for a long time till the Chinese Restaurants in the 80s and finally the hospitality players step in for their fair share. I witnessed from 2010, a small group of boutique bakeries slowly crawling in the market with unique favors and packaging. That changes the Mooncake Packaging since then. 

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